8eef Privacy Policy

8eef is an online sports betting and casino gaming platform operated at 8eef.app, serving users across Pakistan. References to "8eef," "we," "us," or "our" in this Privacy Policy refer to the operator of the 8eef platform and all services made available through it.

8eef acts as the data controller for all personal information collected from users of the 8eef platform. As data controller, we are responsible for determining the purposes for which and the means by which personal data is processed.

If you have any questions or concerns about how 8eef handles your personal data, you can contact our support team at any time. Our contact details are provided in Section 13 of this policy.

8eef collects personal data from users through several means, including account registration, account use, identity verification, and automatic collection via your device and browser. The categories of data we collect are as follows:

2.1 Identity and Registration Data

• Full legal name as it appears on your government-issued CNIC or passport.
• Date of birth (required to verify you are 21 years of age or older).
• Mobile phone number and email address used for account communications.
• City of residence (e.g., Karachi, Lahore, Islamabad, Faisalabad) for fraud detection purposes.

2.2 Identity Verification (KYC) Data

• Scanned or photographed copies of your valid CNIC or passport.
• Proof of address documentation where required.
• Selfie or live photo for biometric verification, where applicable.
• Proof of payment method ownership (e.g., screenshot of JazzCash or EasyPaisa account).

2.3 Financial and Transaction Data

• Deposit and withdrawal amounts, dates, and payment method references.
• JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, and Raast transaction identifiers.
• USDT TRC20 wallet addresses used for cryptocurrency deposits.
• Account wallet balance history and bonus credit movements.
• Betting and gaming activity records, including bet amounts, odds, game selections, and outcomes.

2.4 Device and Usage Data

• IP address and approximate geolocation derived from it.
• Device type, operating system version, and browser type.
• Pages visited on 8eef.app, time spent on each page, and navigation patterns.
• Referral source (how you arrived at the 8eef platform).
• Session timestamps and login history.

2.5 Communications Data

• Records of messages, emails, and live chat transcripts exchanged with 8eef customer support.
• Feedback and survey responses submitted voluntarily.
• Preferences you communicate regarding marketing communications.

8eef uses the personal data it collects for the following purposes:

8eef does not use your personal data for automated decision-making that produces significant legal effects on you, except for real-time fraud detection systems that may temporarily suspend an account pending a manual review. In all such cases, you may request human review of any automated decision by contacting our support team.

8eef processes your personal data on one or more of the following legal bases, depending on the specific purpose:

• Contractual necessity: The majority of data processing on 8eef is necessary to fulfil the contract between you and 8eef — that is, to operate your account, process your bets, handle deposits and withdrawals, and provide the services you have registered for.
• Legal obligation: Certain processing activities — including KYC verification, retention of transaction records, and reporting of suspicious activity — are required by applicable anti-money-laundering, counter-terrorism financing, and gaming compliance obligations. 8eef has no discretion to avoid this processing.
• Legitimate interests: 8eef processes some data based on its legitimate interest in maintaining a secure, fraud-free platform for all users. This includes device fingerprinting, IP-based geolocation checks, and behavioural fraud analysis. Where we rely on legitimate interests, we balance those interests against your rights and freedoms.
• Consent: Where 8eef processes data for optional purposes — such as sending you promotional emails about new PSL betting markets or casino offers — we will obtain your explicit consent first. You may withdraw this consent at any time by updating your communication preferences or contacting support.

8eef does not sell, rent, or commercially exploit your personal data. Data is shared with third parties only in the following limited, controlled circumstances:

5.1 Payment Processors

To process your JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, Raast, and USDT TRC20 transactions, we share necessary financial data with the relevant payment service providers. These providers process your data solely to complete the transaction and are subject to their own privacy and security obligations.

5.2 Identity Verification Providers

To fulfil our KYC and age verification obligations, 8eef may share your CNIC, passport scan, and selfie data with contracted identity verification service providers. These providers are bound by strict data processing agreements and are not permitted to use your data for any purpose beyond the verification task.

5.3 Fraud and Risk Management Services

8eef works with specialist fraud detection and anti-money-laundering (AML) screening services. These services may receive transactional and behavioural data to assess risk. No unnecessary personal identifiers are shared beyond what is required for the risk assessment.

5.4 Regulatory and Law Enforcement Authorities

Where required by applicable law, court order, or a formal request from a regulatory body or law enforcement agency, 8eef will disclose personal data as legally compelled. We will endeavour to notify you of any such disclosure where we are legally permitted to do so.

5.5 Business Transfers

In the event that 8eef undergoes a merger, acquisition, or sale of assets, your personal data may be transferred to the successor entity as part of that transaction. We will provide reasonable notice before your data becomes subject to a different privacy policy.

8eef uses cookies and similar tracking technologies to keep the platform functioning correctly, remember your preferences, and understand how users navigate the site. The categories of cookies used by 8eef are as follows:

Strictly Necessary Cookies

These cookies are essential for the 8eef platform to function. They maintain your login session so you do not have to re-authenticate on every page, protect against cross-site request forgery (CSRF), and ensure that your account actions are correctly attributed to your session. You cannot opt out of strictly necessary cookies without disrupting the functionality of the platform.

Functional Cookies

These cookies remember your preferences — such as your chosen odds format (decimal or fractional), your preferred sports category, and any accessibility settings you have configured. Functional cookies improve your 8eef experience but are not required for core functionality. You may disable them through your browser settings, although this may affect personalised features.

Analytics Cookies

8eef uses anonymised analytics data to understand which pages are most visited, how long users spend on different sections, and where users encounter difficulties. This data is collected in aggregate and is not linked to individual user identities. It helps us improve the 8eef platform for all users. Analytics cookies can be disabled through your browser settings.

You can manage or block cookies through your browser's settings at any time. Please note that blocking strictly necessary cookies will prevent you from logging in to your 8eef account. For instructions on managing cookies in your specific browser, consult your browser's help documentation.

8eef retains personal data only for as long as necessary to fulfil the purpose it was collected for, or as required by applicable legal and regulatory obligations. Our standard retention periods are as follows:

When data reaches the end of its retention period, 8eef securely deletes or anonymises it in a manner that prevents reconstruction. Where anonymisation is used, the resulting data is no longer considered personal data and may be retained for statistical analysis purposes indefinitely.

8eef implements a layered approach to data security to protect your personal information against unauthorised access, accidental loss, destruction, or disclosure. Our security measures include:

• Encryption in transit: All communication between your browser and 8eef.app is encrypted using TLS 1.2 or TLS 1.3. You can verify this by the padlock icon displayed in your browser's address bar when visiting 8eef.app.
• Encryption at rest: Sensitive data fields — including CNIC numbers, payment method identifiers, and KYC documents — are encrypted at rest using AES-256 encryption. Database access is restricted to authorised internal systems and personnel only.
• Access controls: 8eef internal staff access to user data is strictly role-based. Support agents can access only the minimum data required to assist you. Access logs are maintained and reviewed regularly.
• Password hashing: Account passwords are never stored in plaintext. 8eef uses modern adaptive hashing algorithms (bcrypt) to store password derivatives only.
• Penetration testing: 8eef conducts regular third-party security assessments and penetration testing to identify and remediate vulnerabilities in our platform infrastructure.
• Incident response: In the event of a data breach that poses a risk to your rights and freedoms, 8eef will notify affected users promptly and take all necessary steps to contain and remediate the incident.

As a user of the 8eef platform, you have the following rights in relation to your personal data. To exercise any of these rights, contact us at [email protected] with the subject line "Data Rights Request" and include your registered account details for verification purposes.

• Right of access: You have the right to request a copy of the personal data that 8eef holds about you. We will provide this information within 30 days of receiving a verified request.
• Right to rectification: If any of your personal data held by 8eef is inaccurate or incomplete, you have the right to request that it be corrected. Some corrections may require re-verification of your identity.
• Right to erasure ("right to be forgotten"): You may request that 8eef delete your personal data. We will honour this request where there is no overriding legal obligation to retain the data. Note that AML and regulatory retention requirements may mean that some data must be kept for up to 5 years after account closure regardless of an erasure request.
• Right to restrict processing: You may request that 8eef limit how it uses your data in certain circumstances — for example, while a dispute is being investigated or while an accuracy challenge is pending.
• Right to data portability: You may request that 8eef provide your personal data in a structured, machine-readable format (such as CSV or JSON) so that you can transfer it to another service provider.
• Right to object: You have the right to object to processing based on legitimate interests, including direct marketing. Where you object to marketing communications, we will cease that processing immediately.
• Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing that occurred before the withdrawal.

8eef will not charge a fee for exercising your data rights unless a request is manifestly unfounded or excessive. We will respond to all valid requests within 30 calendar days. In complex cases, this may be extended by a further 30 days with prior notice to you.

The 8eef platform is strictly for adults aged 21 years and above. 8eef does not knowingly collect personal data from individuals under the age of 21. Our registration process includes mandatory date-of-birth entry and age verification steps specifically designed to prevent underage access.

If 8eef becomes aware that personal data has been collected from a user who is under 21 years of age, we will immediately:

• Suspend the relevant account pending investigation.
• Delete all personal data associated with the underage user.
• Reverse any financial transactions associated with the account where technically possible.

8eef's primary operations and data infrastructure are configured to serve users in Pakistan. However, some of the third-party service providers we work with — including identity verification providers and fraud detection services — may process data in jurisdictions outside Pakistan.

Where such international data transfers occur, 8eef ensures that appropriate safeguards are in place to protect your personal data to a standard equivalent to that described in this Privacy Policy. Safeguards may include:

• Contractual data processing agreements incorporating internationally recognised standard contractual clauses.
• Selecting processors who operate in jurisdictions with equivalent or stronger data protection frameworks.
• Technical measures such as data minimisation and pseudonymisation before any cross-border transfer occurs.

By using the 8eef platform, you acknowledge that your data may be transferred to and processed in countries outside Pakistan as described in this section. If you have concerns about a specific international transfer, contact us at [email protected] and we will provide details of the safeguards in place.

8eef reserves the right to update or modify this Privacy Policy at any time. Changes may be necessary to reflect updates in our services, new regulatory requirements, or improvements to our data handling practices.

When we make material changes to this Privacy Policy, we will:

• Post the updated policy on this page with a revised "Effective Date" at the top.
• Display a prominent notice on the 8eef platform for a reasonable period following the update.
• Where changes are significant and affect how we process data you have already provided, send a direct notification to your registered email address.

Your continued use of the 8eef platform after any changes to this Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the updated policy, you should discontinue use of the platform and may request account closure by contacting our support team.

We encourage you to review this Privacy Policy periodically to stay informed about how 8eef protects your information. The current version is always available at 8eef.app/privacy-policy.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way 8eef handles your personal data, please get in touch with our support team. We aim to respond to all privacy-related enquiries within 5 business days.

Email: [email protected] (plain text — not a clickable link)

Subject line for data rights requests: "Data Rights Request — [Your Registered Email]"

For responsible gaming support, self-exclusion requests, or concerns about problem gambling, please visit our dedicated Responsible Gaming page, where you will find tools and resources to help you manage your 8eef activity safely.

For general platform queries, account assistance, deposits, withdrawals, or technical support, please also use the email address above or visit our FAQ page which covers the most common user questions in detail.